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Award Plaques Increase Motivation

One of the most important things an employer can do to sustain or improve productivity is to acknowledge employees.

A renowned behaviorist, Frederick Hertzberg, set out to explore his theory on motivation by finding out what truly motivated employees to perform well. In particular, he wanted to understand what made one employee do better than another employee when both had about the same skills, experience, education, and background.

What he discovered might seem obvious to most of us, but it was surprising to employers and managers. As it turns out, employees not only enjoy being acknowledged, but they perform better over the long term when they receive acknowledgment. Acknowledgment elicits genuine motivation. If you’re an employer or manager, are you acknowledging the contributions of your workers? What are you doing to increase their motivation to do well?

The Value of Awards

Rewarding employees is one effective way to acknowledge their contributions as individuals. Smart employers find ways to incorporate various incentives and awards into job descriptions. They give it the atmosphere of a game. For example, at quarterly meetings, managers often hand out award plaques to the top performers in the company, thus providing them with tangible proof of their value as employees that they can show to their friends and family. Recognition that can be displayed gives mediocre performers the incentive to perform better and gives top performers a reason to continue performing well.

Giving a cash bonus along with the reward helps, too; however, Hertzberg's research suggests that a cash bonus alone doesn’t work as well as acknowledgment of the individual’s achievements. Money doesn’t last, but good feelings do. Being acknowledged lives on in memory and is embodied in the physical award. You cannot put a monetary value on acknowledgment. Too often employees feel undervalued and easily replaced. They want to know for sure that they are making a contribution and that their work is appreciated.


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